Roofing customers are wary. They’ve heard the stories. So they ask AI who’s trustworthy, and AI names roofers with proof: detailed reviews, finished jobs, guarantees and accreditations it can check.
10-year written guarantee
Roofs that keep the weather out. Prices you see first.
Repairs, flat roofs and re-roofs across Swindon and Wiltshire.
Instant roof estimate
£2,800 – £4,200
Typical for a single garage or extension
An example of a website we’d build for roofers. The business is made up.
What customers ask
These are the kinds of questions we test for roofers, every month, across ChatGPT, Gemini and Perplexity. The free check asks three of them about your town right now.
Moment 1
Slipped tiles and leaks, all at once. Customers ask AI for someone who can come quickly. The roofers it names are the ones whose emergency cover and area are clear.
Moment 2
A new flat roof or a re-roof is thousands of pounds. Customers ask AI to compare options and check firms. Proof wins: photos with descriptions, guarantees in writing, accreditations.
What AI looks for
AI tools don’t judge your workmanship. They judge what they can check: how clearly you’re described, how consistent you are across the web, and how much independent proof backs you up.
Job write-ups with the town, the problem, the materials and the result. AI can’t judge a photo of a roof, but it can quote a clear description of the job.
Your guarantee length, insurance and what happens if something goes wrong. These are exactly what wary customers ask AI to check.
NFRC, CompetentRoofer, TrustMark, manufacturer-approved installer schemes. Visible and consistent everywhere.
Flat roofs (EPDM, GRP, felt), pitched, chimneys, guttering, fascias. Customers ask about specific jobs, and AI matches specific pages.
What we do for you
We build you a new website designed for roofers, written with the details AI tools quote. Then we handle your Google Business Profile, Bing and Apple listings, consistent details across the web and automatic review requests, re-ask the AI tools every month and show you what changed.
See how our SEO plans workOnly the ones you actually hold, matched to their public registers.
Free AI visibility check
We ask ChatGPT, Gemini and Perplexity the questions your customers ask about roofers in your town, and show you every answer: whether you were named, and who was named instead.
Asking the AI tools about …
This usually takes 20–40 seconds. Keep this page open.
Pricing
Hand-built for roofers, with nothing upfront on the monthly plan. Only one roofer per town: we never work for your competitor. Founding clients get £100 off.
Questions
With proof AI can check: reviews that describe real jobs, guarantees in writing, accreditations that match their registers, and job write-ups on your site. That’s what AI looks for when someone asks who they can trust.
On your Google profile, yes. But AI reads words more reliably than images, so we pair your photos with short write-ups: where, what was wrong, what you did, and what it cost.
For towns you genuinely cover and have done jobs in, yes, with real local detail. We don’t make dozens of copy-and-paste town pages. Google treats those as spam, and AI ignores them.
Storm questions spike suddenly. If your emergency cover is clear on your profile and site before the storm, you’re in a position to be named when it hits.
Free quote
Tell us about your business and what you need. We’ll get back to you within one working day with a clear price and what we’d build. No sales scripts, no obligation.
Or get in touch directly
Thanks, we’ve got your details.
We’ll get back to you within one working day with your quote.
The free check also covers carpenters & joiners, plasterers, tilers, handymen, cleaners and more. Read our plain-English guide to AI SEO for tradesmen.